Short Message Service or SMS Marketing is one of the easiest and most common ways to communicate with others. Whereas SMS is mostly used for personal conversations, many businesses took the opportunity to use SMS to reach their customers.
SMS is becoming an increasingly essential part of effective multi-channel marketing as more brands look to target customers on the move. There are various benefits of using SMS marketing that makes a good choice of communication for many businesses.
5 Benefits of using SMS Marketing for your Business
- High Open Rates
According to the research SMS open rates are as high as 98% making it the most popular and successful way to reach the customers as compared to email, phone calls, or online banners.
- Instant Message Delivery
Another great benefit of using SMS marketing is that it doesn’t take too long to get valuable feedback or insights. Once you click send, messages are delivered to your prospective customers instantly. You can set up a marketing plan for text messaging and within minutes you may have hundreds of clicks or user input and feedback.
- Most Cost-Effective
Compared to other marketing options, messaging platforms make SMS marketing an incredibly cost-effective option. Messaging platforms offer SMS services like bulk messaging or SMS blast which enables businesses to reach thousands of consumers in a short time frame. A lot of companies see both a significant reduction in marketing costs and a higher ROI when implementing text marketing campaigns.
- Increase Customer Engagement
SMS has a way to improve how you interact with your customer over their entire lifecycle. As business owners, you should remember to modify the style and type of content you send out. While customers can value updates and news of future developments within your brand.
Additionally, you may also use SMS messaging for more immediate, planned sales-related deals such as coupons, discounts, promotions, or even birthday messages.
- SMS works with other Types of Marketing
SMS marketing doesn’t just have to be a part of advertising all by itself. It can be used along with all the other ways you market your business. Customers can be able to quickly and easily connect to your message.
You can use SMS marketing to reach customers interested in your social media. You offer a discount for someone who wants to buy through your website. Do you wish to promote a new product? For this, send out an SMS.
SMS Marketing with SMS12.click
The benefits and advantages of using SMS12.click as your SMS marketing platform are limitless. With over 10 years of providing coverage to different countries across the globe, SMS12.click have successfully helped businesses and organizations to meet their communication needs.
Visit SMS12.click and sign up today, we will assist you with the growth of your company!